HomeBUSINESSHow Can Companies Manage Numerous Websites Effectively?

How Can Companies Manage Numerous Websites Effectively?

The complexity of managing websites and apps is constantly increasing. This is increasing the burden on IT teams, and leaders need to consider how to simplify the work of their digital teams. Managing websites and apps is an increasing challenge for companies. Response times to customer inquiries, increased security requirements and the processing time for the provision of new products are decisive for the long-term economic success of companies. 

It becomes all the more difficult when companies have numerous apps and websites to manage – as is usually the case. Companies already have an average of 268 websites and applications to maintain. Ascending trend. Many websites are often built by different teams, in different languages, with different frameworks, and run on different hosting solutions with different DevOps tools and workflows. What needs to be added here is a unified FleetOps strategy. 

It is the prerequisite for more transparency, easy scalability of numerous websites, and reliability when managing many websites and apps. What sounds simple is very complex when it comes to implementation. Implementing a FleetOps strategy takes time and resources and needs to be integrated with the corporate website strategy. A partnership with a platform-as-a-service provider could be helpful and effective here:

Centralized Management

Whether it’s one website or app or 1,000, modern web applications can be created, edited and updated quickly, centrally and easily with website and app management platforms. IT teams start one or more projects directly from the command line and then work in a copy of the production environment. You can work on services or test features without jeopardizing the live environment. Thanks to fast configuration, new features can be easily added or installed – across teams.

Deployment Becomes A Non-Event

Since each change is tested on a byte-by-byte clone of the production application, deploying new services is no longer a big event. IT managers can not only provide a new version very quickly, but they can also always rely on the new version working. This means short-term adjustments or changes are also possible – without the website being at risk. 

This way, an online retailer can change its website until the last minute, even on Black Friday, with little effort. Support for numerous programming languages: When choosing the right platform provider, care should be taken to ensure the language used is supported. However, modern platform providers support almost every framework and language – 70 in total, including PHP, Java, Node.js, Python, Golang, Ruby, Drupal, WordPress, Symfony, Django, React and Angular.

Cost Control 

IT teams also have a clear view of their costs with uniform platforms: As soon as a project is started, they receive a clear estimate for the monthly price. This can be changed with a single command if, for example, high demand is expected or vice versa if a peak should be returned to a smaller plan. There are no separate charges for adding one of the many managed services to an application.

Security Features 

With the use of platforms, IT teams no longer have to worry about security features. Because PaaS providers also automatically take care of all security updates to protect the infrastructure and applications, compliance with strong encryption measures in line with industry standards is also guaranteed. These include, for example, TLS for data transmission, encrypted hard drives and support for 2FA. Defining access rules for individual users or user groups can also be easily managed via the platform.


A unified FleetOps strategy can have disastrous consequences for organizations: IT spending soars alarmingly, development teams must collaborate more effectively, and security protocols can be patchy and difficult to coordinate. When different websites and applications follow different practices, developers need help to jump into different projects, becoming isolated and ultimately limited in their ability to collaborate. Standardized platforms for managing websites and apps have many advantages, such as automated code updates. This enables bulk updating of website code for the entire fleet of web apps.

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